The Dealer SalesAssistant is a mobile and tablet application for iOS and Android that aids a salesperson in their sales process with a customer. The app is also available to all GM employees and retirees.
The DSA 3.0 release includes a fully redesigned user experience and a cleaner, bolder and brighter, easier to use interface.
The new tutorial overlays allow users to understand and to onboard the app so they can be better acquainted with the new user interface.
General Motors employees can access the app through their FamilyFirst accounts to obtain authorization codes for friends and family discounts and view similar information as sales personnel.
The application has now been condensed to one source of code which allows the team to push updates to both tablets and phones alike, rather than maintaining separate sources of code for each.
With the new enhancements, it is now easier and more intuitive to look up different models, choose trims, engines, body styles, and drive types.
Users have access to tools like Specifications, Payment Estimators, Tow Lookup, Incentives, Accessories and much more. Videos allow dealer salespersons and GM employees alike to find more information on a vehicle including custom Training and How-To sections.
Additionally, dealer salespersons can share information with customers such as trims, VIN incentives, videos and additional information.
The application is designed to fit the theme colors of all five, General Motors North America brands.
Currently the application has over 35,000 users on average each month including dealer personnel and GM employees.
The application creates “Sales Assists” for Dealers, providing an average of over 20,000 assists each month.